domingo, abril 08, 2007

Responsabilidad social... o lo contrario


Intervida es una ONG que está siendo investigada por la Fiscalía española. Lo publicó El País (Caso Intervida)

Es fácil observar que presumiblemente se trata de una práctica más de engaño y lucro ilícito, por poco transparente y alejado de los fines solidarios, responsables, de las miles de personas que aportaban voluntaria y altruistamente mensualmente una cuota.

La carencia de escrúpulos es, ya se sabe, exagerada, a veces, y las actividades mercantiles son un escenario en el cual muy a menudo se observa. Esa es una verdad.

La regulación, mejor la autorregulación, subyace en la Responsabilidad Social Corporativa, y autorregulación responsable es lo que parece ha faltado en este caso de Intervida.

La gestión empresarial o de cualquier organización no debe ser un medio para el engaño sistemático y la manipulación lucrativa. No es honesto hacer negocios con el dinero que unas personas aportan por una causa ética. No es responsable entrar en el canal de la solidaridad humana y detraer de él recursos que esa solidaridad aporta con unos fines, destinándolos hacia otros diferentes. No es responsable ni es decente, ni está alineado con el objetivo que dicen tener en Intervida, luego es punible –en su caso-

La gestión responsable y la ética al actuar. Dos aspectos en los cuales no siempre se camina hacia la excelencia.



la foto es de honetspuck23

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